Difference between Raster and Vector Art Files
The two types of digital artwork we work with are raster art and vector art. Raster art includes digital photos as well as designs made in Photoshop®, and it's made up of defined pixels
(tiny dots of color). Because there's a fixed number of pixels in the artwork, it cannot be enlarged without becoming pixelated or blurry. Vector art includes designs made in Illustrator® as well as some PDF documents, and it's made up of lines and shapes defined by equations. It's created mathematically, so it can be enlarged endlessly without any degradation.
Submitting art files
We recommend all raster files to be 300 dpi (Dots Per Inch) designed in the size that is being ordered. Always convert fonts to outlines/paths when
possible. By converting fonts to outlines you will 1 Color up to 3 Colors avoid having to send the fonts with your file. In Photoshop, text can be rasterized and therefore
does not need the fonts. Keep in mind that after rasterizing or outlining text, no changes can be made to the text if your fonts are not converted to outlines or rasterized, your design may not be printed / viewed the way it was meant to be.
Art files should be saved in CMYK color mode. Colors may differ in RGB mode.
Provide PMS color matching information if applicable. The Digital Print Process simulates PMS colors and are not guaranteed to match the Pantone color book precisely.
Note: On rare occasions, we find issues in your files that require further input from you. In such cases, our experts will contact you within 24 business hours to work with you on a resolution.